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LUMA Launches “Shine Safely” Holiday Campaign and Expands Energy Efficiency Discount Program for Puerto Rico Residents

November 25, 2024 – San Juan, Puerto Rico – LUMA has launched its “Shine Safely” holiday campaign alongside an expanded In-Store Discount Program to promote electrical safety, energy efficiency, and sustainability during the festive season. These initiatives align with LUMA’s mission to empower customers to make smart energy decisions while supporting a more sustainable and resilient energy future for Puerto Rico.

“With millions of Puerto Ricans preparing to decorate and celebrate the holidays, our priority is the safety of every home, business, and community,” said Michael Granata, Senior Vice President of Safety, Security & Emergency Response at LUMA.” ‘Shine Safely & Efficiently’ reflects our commitment to helping everyone enjoy a festive, light-filled season while staying safe.”

Holiday Safety and Energy Efficiency Tips

As part of the campaign, LUMA encourages customers to follow these tips to ensure a safe and energy-efficient holiday season:

                1.           Avoid placing decorations near powerlines: Keep decorations at least 10 feet away from powerlines.

                2.           Do not overload outlets: Distribute plugged devices evenly across outlets to prevent hazards.

                3.           Use UL-certified lights and decorations: Ensure all decorations meet safety standards.

                4.           Switch to LED lights: LED lights are more energy-efficient, last longer, and reduce electricity costs.

                5.           Set timers: Use timers to automatically turn off lights and decorations overnight or when not at home.

                6.           Use GFCI-protected outlets: Connect outdoor lights to ground-fault circuit interrupter (GFCI) outlets for enhanced safety.

In-Store Discount Program: Instant Savings for Energy Efficiency

During the holiday season, LUMA is also spotlighting its In-Store Discount Program, which provides customers with instant savings on energy-efficient products at participating retailers such as Home Depot and Walmart.

Key Features:

                •             Instant discounts at checkout for eligible ENERGY STAR-certified products.

                •             Current eligible items include LED lighting, window AC units, and ceiling fans.

                •             In 2025, the program will expand to include ENERGY STAR-certified washers and dryers.

Impact to Date:

                •             50,000+ products sold since July 2024.

                •             Nearly $200,000 in customer savings, primarily on LED lighting.

                •             Expanded opportunities for customers to save on utility bills while reducing energy consumption.

For more information on in-store discounts, call 1-800-989-2922 or email [email protected].

Sustainable Holiday Gift Ideas

LUMA also encourages customers to consider energy-efficient products as thoughtful and environmentally friendly holiday gifts. ENERGY STAR-certified appliances, LED light sets, and smart home devices are practical options that promote sustainability and help reduce energy consumption year-round. “This program not only helps reduce energy costs but also supports our broader mission to promote sustainability and reduce environmental impact,” said Noriette Figueroa, Vice President of Customer Service at LUMA.

Promoting Energy Conservation Through In-Store Discounts

The “Shine Safely & Efficiently” campaign and the In-Store Discount Program are part of LUMA’s broader strategy to promote energy efficiency across Puerto Rico. In 2024, LUMA launched several impactful initiatives:

                •             Rebates for energy-efficient equipment: Incentives designed to encourage residential and commercial customers to adopt energy-efficient appliances. Due to its overwhelming success, the mini split rebate program has reached full subscription and is temporarily suspended.

                •             Energy efficiency kits: Distributed to raise awareness and encourage smarter energy practices.

These programs contribute to economic growth, job creation, and long-term savings for households and businesses, reflecting LUMA’s commitment to a cleaner, more sustainable energy future.

Learn More

For additional safety and energy-saving tips this holiday season, visit:

                •             https://lumapr.com/safeholidays

                •             LUMA’s social media channels

For questions or to report an electrical emergency, call 1-844-888-LUMA (5862).

About LUMA

LUMA, a Puerto Rican company, has operated and managed the island’s electrical transmission and distribution system since June 1, 2021. Driven by its mission to transform Puerto Rico’s energy infrastructure, LUMA is dedicated to providing reliable, resilient, clean, and affordable electrical service to its 1.5 million customers. Backed by a workforce of over 4,000 employees, LUMA prioritizes safety, customer satisfaction, and sustainability in all its operations.

Note: Participating retailers and eligible products are subject to availability and may change. Please visit the In-Store Discount page for the most current information